How can your eCommerce Company benefit from professional Phone Answering Services

How can your eCommerce Company benefit from professional Phone Answering Service

As the head of an eCommerce business, you must know that customer engagement and connection is extremely important. The way you nurture the relationship with your user base will directly impact your bottom line.

Balancing out the day-to-day operations of running the business with your customers' communication needs can be extremely difficult. And each time you drop the ball, the repercussions ripple like a wave.

More and more eCommerce brands are realizing the benefits of hiring phone answering services to take care of their customers. And also to give their audiences constant support and a more personalized experience. Let’s look over some of these benefits and why letting someone else answer the phone for you is better than doing it yourself.

7 Clear-Cut Benefits of Hiring Phone Answering Services

Never miss an opportunity

When you work with a phone answering service, you'll never miss a call again. One phone call may finish a sale that has been on the verge of happening for a long time, and sometimes that one call is all it takes to gain a longtime supporter or lose them. 85% of people never call again if their calls aren’t answered.

You'll never have to worry about disappointing a customer or missing an important message because you'll be safe in the knowledge that a dedicated professional receptionist will accept your calls.

Customers nowadays shop around. It's simple for them to go on and call your rivals if they can't reach you, which is why it’s so important that you never miss an important call. If you have a Phone answering service for small business agent, you won’t have to worry about that.

Increase your productivity

Every call is an opportunity to provide excellent customer service and raise income, but picking up the phone is a distraction you don't need, especially if you're in the middle of a meeting or working on a major project. A telephone answering service is an excellent approach to filter and redirect calls so that you and your team can focus on your customers’ demands while still addressing their queries.

Do you have trouble keeping track of your schedule?

Virtual phone answering services can also assist you in organizing your calendar and diary software. This means they'll make, cancel, and reschedule appointments on your behalf.

This is a terrific technique to decrease stress and distractions and ensure that you complete more chores.

Provide customer service 24/7

A telephone answering service can be utilized for calls 24 hours a day, 7 days a week, for overflow assistance, or for after-hours coverage, depending on your company's needs. In this instant-access era, it's critical to be on top of your business 24x7. Having a live person available to assist your clients even when the actual office is closed can only help you maintain your competitive edge.

Virtual phone answering specialists may perform other activities such as faxing, accepting payments, and transferring phone calls to the relevant parties.

Also, phone answering services may make appointments for your clients in addition to taking calls at any time. Instead of pressing buttons to reach the appropriate department, customers are immediately linked to a live person who can schedule appointments for your clients, giving you a distinct advantage over your competitors.

Reduce the costs and time spent on calls

It's expensive and time-consuming to hire an in-house team to handle your calls. On top of all the normal HR and business hassles, you'll need to acquire a workspace, recruit workers, and purchase a phone system. Even if you can afford the wages, hiring full-time employees to avoid missed calls or lower service quality at peak periods can be extremely inconvenient during the hours, or even days, when they aren't needed. A call answering service gives you the freedom to scale up or down your usage as your business needs change, and there are no hidden costs.

It's important to understand that even if you hire someone to answer the phones, you'll still have to spend time responding to client demands. This will take your attention away from your main goal: expanding your business.

Hiring a telephone answering service will help you and your staff save time. This will free you up to focus on initiatives that will help you increase sales and expand your company.

Furthermore, a telephone answering service is less expensive than hiring an in-house team. If you recruit an in-house staff, you'll have to invest a significant amount of money on salary and employee perks, bonuses, payroll taxes, workers' compensation coverage, and other costs.

Give customers a great impression

A telephone answering service strengthens solid customer connections and maintains a high-quality professional image, whether you're a startup or an established company. Your client relationship begins the moment you answer the phone, and it will make all the difference.

The corporate world's dynamics have shifted. The modern customer prefers to do business with well-established companies and know what they're doing, and roughly 80% of business takes place over the phone.

A virtual phone answering service might help your company appear larger than it is. This will give your brand's identity and voice some validity, making it easier for clients to trust you. A virtual phone answering specialist, as previously said, is trained to handle all customers professionally.

As a result, you can be confident that they'll uphold and strengthen the image and reputation you've established.

Personalize the customer experience

As previously mentioned, phone answering may be both time-consuming and frustrating. This makes providing individualized services to your consumers challenging for your in-house receptionists.

Virtual live phone answering service professionals understand how to deduce clients' demands based on previous interactions. They're also taught how to connect with customers on an emotional level. This makes it simple for them to give tailored services to your clients.

Even better, these agencies take the time to research your company so that they can match you with virtual experts who are familiar with your industry, clientele, and goals.

As a result, you can rest confidently that your customers will always receive knowledgeable and individualized care.

After all, your customers are the lifeblood of your company. And you would want to recruit someone who can respond to your customers' questions professionally and build long-term connections with them.

Virtual phone answering specialists have the knowledge and expertise needed to build a strong, credible relationship with consumers.

They'll assist you in converting your leads into genuine, long-term clients.

Make your brand stronger

In today's world, your brand is similar to your company's personality. It informs potential clients about who you are, what you do, and how you do it. Your brand comprises visual features like your logo, your tone of voice, and the values you express in many facets of your interactions with consumers and your target audience.

Customer service and the initial point of contact are important aspects of your brand. If someone attempts to call your business and no one answers, it does not reflect well on your company and, as a result, your brand. It implies that your business does not appreciate its clients. On the other hand, if a phone is answered by a highly professional and skilled receptionist with years of experience and relevant industry expertise, it speaks volumes about your company's image.

One of the advantages of using a Phone answering service for small business is that it may help you stand out from the crowd. Having a good phone manner may directly influence your brand and, as a result, the money generated by your company. If you ever decide to sell your company, the power of the brand will almost always determine the firm's value.

Conclusion

Running a business is truly a balancing act, but you can’t do it all yourself. Some things you have to delegate, or you run the risk of letting some aspects of your business falter. By delegating your Live call answering service to a company that handles such services, you can free up a lot of time while also providing your customers with a better service available 24/7. If you want a company that provides excellent phone answering services, you’ll want to work with WoW customer support. Our customer service teams will handle each and every call with professionalism and care, ensuring your customers get the service they deserve.

If you want to add something to the discussion or keep the conversation going, leave us a comment. You can also like the blog to let us know we should keep doing content like this and share it with your friends to see what they think.

Benefits of Content Moderation and why Should You Outsource it?

Benefits of Content Moderation and why Should You Outsource it

An assured way of building brand trust and recognition is by leveraging user-generated content. The top brands worldwide rely on user-generated content to secure good ranks in the search engine. However, publishing user-generated content comes with a major risk – what if the users don’t portray you in the right light? What about those fake reviews and ratings on your social media account?  

There is one simple way to solve all of these problems: content moderation

All you need is a group of experienced and dedicated content moderators to go through every user-generated content before it reaches your page.  

Advantages of dedicated content moderation: Why outsourcing content moderation is the right way? 

You have a basic idea about content moderation, and maybe even most of your competitors are investing in it. But do you know if you need to get on the bandwagon as well? Here are some of the reasons to let you know why the answer to this question is a big yes. 

Protecting your users and brand 

The content that reaches your page as videos, pictures, or comments on the community forums and blog posts need monitoring. After all, any user-generated content always has the risk of straying far from what your brand considers acceptable. 

There is no way for you to control what people perceive your brand to be. But you can always use content moderation services to edit what the users post to the site. When you have a team of expert content moderators to ensure that nothing upsetting or offensive reaches your site, it also protects the audience from any kind of trolling or bullying by irrational users. 

Understanding your users and customers 

Moderating all user-generated content is a great opportunity to outline the patterns. This is particularly true for the high-volume marketing campaigns where the moderators might tag content with specific properties like attitude and thoughts towards the brand, and so on. 

The content moderation solutions can leverage this particular information for designing actionable insights into the opinions and behavior of the users. Also, it can help you in figuring out whether there are areas where your brand can improve. 

Improving the online visibility of brands 

Studies have shown that 25 percent of search results from the biggest brands in the world come from links to user-generated content. Now, you need the content, but you also have to ensure that it does not affect the brand reputation. 

You can allow your users to post as much content as they wish, but ensure that you have content moderation services alongside.They will go through all the content before getting them published on your site. This will help you bring good traffic to your website given that it does not have anything that’s offensive or against the brand. 

Scaling your campaigns more effectively 

Your marketing and sales campaigns require user-generated content for being more efficient. The content moderation solutions can be an immense help in scaling your campaigns minus the risks of negative effects on the brand.  

If a major part of the campaign is based on user-generated video content, for instance, when you have a contest to increase your brand reach, you require an easily scalable way to go through all this. Skilled professionals in this domain will help you scale your campaigns and ensure that you don’t have to get your staff to remove the content later on. 

Improving the purchasing behavior and process 

Advertisements through the TV, radio, and print media, might not be that effective in impacting or persuading customer behavior in this online era. Conventional methods like banners, auto-play videos, pop-ups, and other such formats do not fare too well because people now have ad blockers on the browsers. The ad blockers make it harder for a business to reach customers. 

Thus, your target buyers are much more likely to have your brand exposure through user-generated content on the site. They would want to know what other people have to say about the brand. A trend that is going around these days is the potential buyers asking referrals or opinions from other customers while making any purchase decision. Customer support outsourcing companies dealing with content moderation can help in improving the buying process and buyer behavior. 

Enhancing customer relations through online content moderation 

Your site will have better customer relations and credibility when it has content from real users or customers. The presence of well-moderated content on the site makes a brand look friendly, approachable, relatable, and authentic. When you make a brand that’s worth discussing, your fans will join in. 

Why do you need to outsource content moderation? 

Now that you know how important content moderation is, it’s time to assess whether you should outsource it or get your in-house team to do it. We are leaning more on the former option for the following reasons. 

A time-consuming responsibility for the in-house staff 

You have to constantly search for scams that are present almost anywhere and everywhere these days. They are getting more difficult to detect due to the amount of sophistication. You might think that your platform is free from such things. But remember that almost 60 percent of customers worldwide have faced online fraud at some point or the other.  

Moreover, over 75 percent of the people have seen scams on a site and have never returned to it. The truth is that online harassment, scams, and fake reviews are the kind of things that you have to worry about constantly. Overall, it is a highly time-taking initiative that has to go on consistently. Thus, if you make your in-house team do it, your staff will not have enough time to focus on other responsibilities than content moderation outsourcing.

The cost burden of hiring in-house content moderators 

Even when businesses understand the need to moderate user-generated stuff, they are unsure whether to hire someone to do it or get their own team. Now, consider the average salary and other perks you will have to give to a content moderator – not something small businesses and startups can afford.  

This is one of the main reasons why most companies outsource online content moderation. After all, they can find qualified and skilled people from the local market by spending a fraction of what they would do by hiring an entire team of in-house moderators. Why spend more when you can get the job done for much less? 

The hassle of training and buying the necessary tools 

You can be free from all the responsibility of training the new content moderators. It is not easy to get the right people for the job, particularly when you need them soon. Right from hiring, training, performance feedback, and monitoring, getting a team of professional moderators requires a lot of time. Thus, rather than handling such a bulk of tasks for your brand, you can simply hire a team for social media content moderation and let them do the needful. In this way, you will have the time to focus on the other core business responsibilities. 

Moreover, the outsourcing companies already have the manpower, processes, and tools they need before they begin offering any business solution. Therefore, it is one of the best parts of outsourcing the job. After you begin working with any outsourcing company, your resources and time are saved. Additionally, you do not need to deal with the hassle of getting a new office, hiring a new team, and training new team members to handle the tasks related to content moderation.  

The added efficiency of an outsourced team 

There are added benefits of having user-generated content on a website, such as engaging the present followers, brand exposure to newer audiences, and even better SEO. In addition, it allows you to think about some really high-end processes, such as using user-generated content in the overall marketing strategy, while leaving the responsibility to your outsourced team to deal with content moderation.

Think of this as a way to manage the best of both worlds as you can receive all the benefits of reaching out to your users without the worries of getting hit by the negative impact of it.  

The Endnote 

It must be amply clear by now that your brand needs content moderation when it plans to rely on user-generated content for marketing. And if you are planning to outsource moderators for the job, look no further than Wow Customer Support for it. From social media monitoring, image moderation to comments moderation, nothing is out of bounds for our experts. They are fast, efficient, and work 24/7 to complete the tasks as swiftly and effectively as possible. So, if you want to outsource this major responsibility, contact us right away. And don’t forget to leave your likes, comments, and shares!